Know exactly when your brand is mentioned in AI answers — with full context, sentiment, and competitive benchmarks. No more manual querying.
Start Tracking Free →Estran runs a predefined set of category queries across ChatGPT, Gemini, and Perplexity on a regular schedule. You don't have to manually check — the system tracks for you and alerts you to significant changes.
When your brand is mentioned, Estran captures the full AI response — not just that you appeared, but how you were described, what attributes were highlighted, and alongside which competitors.
There's a big difference between being the #1 recommendation and being mentioned as an afterthought. Estran tracks where in the AI response you appear and how prominently your brand is featured.
Every mention is benchmarked against your competitors. When you appear without a competitor, or a competitor appears without you, Estran flags the pattern and attributes the difference.
Many brand teams start by manually querying ChatGPT and noting results in a spreadsheet. This approach fails because: (1) AI responses are non-deterministic — the same query gives different results each time; (2) you can't cover hundreds of relevant queries across three platforms; (3) you can't detect trends or measure progress systematically.
Estran's systematic querying runs hundreds of category queries, averages results across multiple runs, and tracks changes over time — so your data is statistically meaningful, not anecdotal.
Free to start. No spreadsheets. No manual querying.
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